Oregon Craft Beverage Makers Collaborate to Help Restore the State’s Forest

You Buy One, We Plant One campaign will donate $1 from every purchase to plant one tree 

Four leading Oregon craft beverage producers are teaming up with Oregon Parks Forever to raise funds dedicated to replanting 25,000 trees after the 2020 wildfire season.

Oregon saw a record-breaking year of damage after a freak windstorm resulted in wildfires throughout the state, burning more than a million acres of trees, more than double the devastation in recent years. Sustainability-minded craft beverage producers Stoller Wine Group based in the Willamette Valley, Pelican Brewing based on the Oregon Coast, Portland Cider Company based in Portland, and Sunriver Brewing based outside of Bend, knew they wanted to help Oregon Parks Forever rebuild so that Oregon’s forests would once again be green and lush.  

For all of July and August, at all Oregon retailers, $1 from every 6-pack cans of Sunriver Brewing and Pelican Brewing beer and Portland Cider Company cider, and 375mL cans of Canned Oregon wine sold will be donated towards Oregon Parks Forever as part of their tree replanting campaign. Each dollar collected will cover the cost of planting one tree. You buy one. We plant one.

"We are thrilled to have the support of these fine craft beverage producers toward this important project. Trees provide the very necessities of life,” said Seth Miller, Oregon Parks Forever executive director. “They clear our air, protect our drinking water, create healthy communities and feed our souls.  Our forests provide critical wildlife habitat, natural beauty, and recreational opportunities.  They sequester carbon and help reduce soil erosion by stabilizing slopes and preventing landslides.”

Oregon Parks Forever has the goal to plant at least a million trees. You can support their efforts by donating directly, or buying the participating products from these craft beverage producers at your local retailer this summer.